A roundtable discussion with Wedding Suppliers to discuss the evolution of the Wedding Industry and how this affects the Wedding you’re currently planning!
Listen to Karen, Lorna, Andrew and Caroline on the Wedding Espresso Awesome DIY Wedding Planning Podcast…
Karen Louise Haas, Bridal Eyewear By Karen Louise
Lorna Boyer, Lorna Boyer Design
Andrew Morgan, Master Of Ceremonies
Caroline Opacic Wedding Photography
The Hot Topic for this evening is going to be “How much has your product or service evolved since you began?”
So it’s time to drink coffee and chat weddings. Now then! The filming industry, the Wedding film industry. Not many industries move as fast as the wedding industry and in the decade that Rachel and I were filming weddings, we moved from filming on tape to memory card and then even to hard drive. And the cameras started out as shoulder mount things, and then handheld things, and then eventually turned into handheld DSLRs which meant the quality actually shot up and our footprint went down. So we were doing a better job and being seen less doing it which is just fantastic. Now the Steadicam also was a major thing that came into weddings. It was originally conceived by Stanley Kubrick for his film The Shining, but these things became mass produced and affordable and working on smaller cameras. And they completely took the wedding industry, the wedding filming industry by storm. So our American friends across the pond they were just shaking up the industry, and the UK started to follow suite. Now wedding films prior to this were kind of quite a traditional and slow kind of thing, and then suddenly we have this cinematic explosion and it was incredible. Rachel and I were actually one of the first companies in the UK to start offering stop motion wedding films and you know these are a completely unique aesthetic and if you haven’t seen one, go and Google one afterwards, they’re awesome. And you know our kind of last final hurrah was, we started to bring in symphonic metal and use it in the soundtrack to the weddings. And it appealed like crazy to a vast majority of our clients. I remember distinctly we filmed one wedding for a client in Cambridge and we sent her the trailer and we used this really bombastic kind of orchestral soundtrack with guitars and drums. And her e-mail came back and it was something along the lines of “Oh my gosh wow. Use more of that in my wedding film” and we were like yes, this is great. And we were so pumped about it. So that’s kind of from our perspective how much the industry is evolving all the time. It’s just phenomenal.
James [00:02:18] So Karen you’ve been with us from the very start. And welcome back. It’s great to have you.
Karen [00:02:23] Thank you for having me.
James [00:02:25] Now I think you might just how invented your industry. One of the only brides that we had as a client who wore feature glasses, was actually from America. I think that might speak volumes to the lack of availability of what you offer in the UK. And it’s obviously something you’re clearly smashing right now.
So you are from Bridal Eyewear by Karen Louise, and you provide awesome bridal eyewear and groom wear, eyewear, for lucky couples. So what’s evolved overall in your business and what’s changed in the last year?
Karen [00:03:02] I think certainly from from the optical point of view it’s been the antireflection coating. It just seems to have got better and better. Which from a Brides point of view, certainly from the photographer and video people, it makes it much easier to have better photos without the reflections. Nowadays it’s almost invisible. The reflection that bounces off. I brought two pairs of glasses here just to show you the difference.
James [00:03:32] Oh we do love demos!
Karen [00:03:34] So those are a pair of mine. I don’t know how well you can see the reflection? Whereas I’ve got a pair here where you can see a sort of slightly different blue?
James [00:03:48] Right. Yes.
Karen [00:03:49] So from an optical point of view, these coatings have moved on so much. Which again just helps with say, photography, when you’re having make up done etc. One of the other things which has improved, has been the verifocal lenses. So if a groom or father of the bride is standing up and doing his speech, and needing the verifocals to be able to read the speech, to look up and see what response is, the verifocals have improved so much. You don’t get the distortion that used to be in the past. You get a wider reading area and the verifocal system that we use, is designed for our digital lifestyle. So if you are reading a speech from an iPad, you don’t have that same problem of having to get it in the right position, and it has the depth position with it.
Karen [00:04:45] So we actually use when we are dispensing patients, brides or grooms who do need the verifocals we have a piece of equipment called Visioffice which does take extra measurements. So not only from the horizontal and vertical lines we take the wrap of the frame, the angle of the frame and what we call Iko, so if you sit a little bit like this. All this is taken into consideration when making the lenses so technology is moving on constantly with the optical side which benefits people for doing speeches and cosmetically looks much better.
Karen [00:05:27] That’s my boring bit with the optical bits.
James [00:05:32] Brilliant, But it does make a huge difference and I suppose people are reading more and more off iPad’s now.
Karen [00:05:34] Yeah.
James [00:05:35] This is becoming a very common things. So. It’s actually a very very serious and legitimate point.
Karen [00:05:43] Yes. When they did the verifocals they actually built a house and had people connected up to see how the lifestyle is nowadays. So say when you hold your phone there, or iPad there or laptop there it’s all the different steps that we use. And we do take an extra measurement for that as well.
But again not everybody needs to have the verifocals, but say if we’re doing a speech certainly for fathers of the bride who are of an age where presbyopia kicks in from a cosmetic point of view the lenses look much better for the photographs and everything.
James [00:06:28] Awesome. So guys have you got any questions for Karen about glasses that she might not have covered? Anything in your experience that you may have bumped into?
Andrew [00:06:41] I think that’s a very interesting topic. I’ve never ever heard of this before today as a wedding supplier business.
But having witnessed hundreds and hundreds of wedding speeches where people have used iPhones or iPods etc cetera et cetera. It’s fascinating subject that you’ve raised.
Thank you for that. I think that’s really interesting and it’s got my mind whirring a bit there. I had no idea that this particular service was on offer. So that’s great.
Caroline [00:07:26] But what James said about the video and photography as well. It does make a huge difference especially in video because if you have lights then all you get is reflection.
Karen [00:07:40] Yes. Yeah. I’ve seen photographs of one of my brides where her Dad didn’t have any antireflection coatings on and when they took the flash you could see straight through to the bride’s eyes but her Dad it just looked like he had a white reflection you could see it just bouncing off the front of the lens.
James [00:08:03] And if we’re honest most of the emotion is in the eyes. It needs to be seen.
Karen [00:08:09] Yes we have that clarity and also you spent all that time doing the makeup and getting the look you want to have it looking right.
Lorna [00:08:22] Do you find that’s quite a big challenge for you? obviously quite a few people have already said that they’ve not heard of that before or know that was an option. Is that something you’re having to try to fight against constantly?
Karen [00:08:34] It’s funny.
When I’ve gone to the wedding fairs because I’ve bumped into people who have gone with friends getting married and they’re wearing the glasses and it was like, “I wish I’d known about you” because they’ve either put the contact lenses in and then struggled because it’s not the look they’re used to.
And not used to wearing them and not everybody can wear contact lenses and you don’t always feel comfortable and then their everyday glasses don’t look quite right with the wedding dress.
But we’re finding more and more people coming. And also the fashion is quite good at the moment because lots of lighter colours are coming through and there’s lots of the clear plastics which again are more summery and we’re seeing lots of the nude colours coming through with sparkles on the side which again just seems to compliment most skin tones and dresses and you can wear them again after the wedding day.
James [00:09:30] Awesome. Thanks. Karen.
James [00:09:33] So Lorna as we were discussing the other day we made our wedding stationery by hand and the screen printing machine that we used was originally conceived in the 1970s and nothing in the wedding industry has (that we know of) really helped to make this easier for couples to do if they want to make their own wedding stationery. But in my opinion the wedding stationers have become so much better at customising and personalising wedding stationery. So if you’re into something specific there’s more than likely a wedding stationer who has your same interests or can do something or can understand you completely.
So there’s so much more personalisation in weddings across the board in everything to do with weddings. And it really really shows in wedding stationery. So what would you say have been the evolutions in your business from starting to where you are today?
Lorna [00:10:36] It’s definitely this push towards where I’m marketing, who I’m marketing to because to start off with it was very much about the prettiness of wedding stationery, what you need for your wedding, making sure it’s brought into importance really as it gets overlooked quite a lot, the stationery.
Lorna [00:10:57] But definitely now the market is more into how it can be completely individual to you because you can go online and see loads and loads of really cheap just same old same old wedding stationery.
But if you want something really personal there’s a plethora of amazing stationers out there who can do something to your style, to your theme, to your colours and I think stationery is a nice one as it is something you can keep after the day as well, you could frame it or keep it in your memory box.
So it’s nice to have something that describes you really.
James [00:11:31] Awesome, So guys any questions for Lorna about wedding stationery? anything that springs to mind?
Caroline [00:11:43] Are you seeing any trends in terms of what people want.? Like is there Boho or floral or anything like that at the moment?
Lorna [00:11:51] Not massively. There was a huge push for the boho style invitations a few months ago and that seemed to be everywhere. But the trouble with stationary is once something starts to get popular the bigger brands that mass produce it start to do it more and then it becomes something that people want to move away from so I find stationery is quite fast moving. And also a lot of the stuff I do is very personal to people. So rather than being a particular style it would be working on a theme for their wedding. So recently I was painting some little bumblebees because they are going for a bumblebee theme. But I also do a lot of alternative stuff. So it can be completely different.
But yeah there’s definitely a push to more more unique stationery, everyone’s always looking for something completely different to everyone else.
They don’t want the same stationery as what their friend had or what their mum had or anything like that. They just want to be different somehow.
Lorna [00:12:53] It’s that push towards handmade pieces. I do a lot of watercolour and stuff like that so things that they can really customise. I think that’s definitely a big thing.
Karen [00:13:06] I think it’s lovely because then it’s something to keep and a memory there and it’s individual to you and it’s your memory which is lovely, it’s not the same as everybody else. Nice.
Lorna [00:13:25] I have just picked up some examples just to show – You can go completely different from something like this, and then to something that’s really gothic and it all depends on the person. And it’s just completely different every time. There’s again quite a floral pink one and then going into some tartan, deep reds and stuff like that. It’s really really nice and it’s something that the bride can have a lot of control over because I can completely customise it from the very beginning. It’s nice to see brides getting a bit more confident in themselves and pushing weddings their way rather than feeling like they have to do things a certain way. It’s nice to see that happening.
Caroline [00:14:16] That’s a really nice way of putting it. That brides are getting more confident in themselves because I think I have definitely seen that as well. People just want to personalise, want to do everything their own way and step away from tradition now.
I think that’s always been quite a big pressure on brides and grooms when planning their weddings, to do things a set way and over the past few years that’s kind of been pushed to one side and it’s all this “do what you want, it’s your day” you know.
It’s not something that has to be planned down to a tee, to a certain specific way, it’s your party, it’s celebrating you let’s do something that is you. So yeah it’s nice.
James [00:15:09] Fantastic. So Caroline you are Caroline Opacic from Caroline Opacic Photography and as we were discussing the other day we’ve been enjoying our wedding photography again recently and at the time we were deliberately looking for someone who was kind of on the cusp of the changes happening four years ago and in review I think our wedding photography still looks really fresh. It’s really modern but clearly there have been some advances in wedding photography and definitely in the approach. And one thing we were really really thankful for at the time is the resolution. So wedding photography was originally shot on a Canon 1DX so we were able to go supersize with our prints and still have very very good quality. But now I’m looking around at the cameras and I’m seeing the resolutions have at least doubled and sometimes tripled. So if a couple wanted to go all out and print a poster for Times Square this is actually doable now. So that’s the evolution of the tech.
What evolutions are you seeing from being a photographer out in the field since you started shooting weddings?
Caroline [00:16:25] So I only started shooting about six years ago but I would say in that time, like Lorna was saying, the push for personalising weddings and doing exactly as you like.
Most of my brides and grooms, they are all about the party aspects at the moment. So every time I meet with couples they’re saying “We just want this to be the best party ever!” and maybe that’s who I market to but it seems that the stepping away from the traditional and the formalities people just want to have more fun and they’re happy to spend their money on that side.
I think that reflects in the photography as well. We have less need or less desire for strict group photos. They have been dropping in number since I started. People just say you know we want the candid stuff. So when there’s a drinks reception we want you just going around taking pictures of natural people enjoying themselves so then we can look back because as a a couple you’ve missed that during the day, you say “Hi” to Auntie and everyone else. So I think definitely the more natural approach, less posed but also slightly more creative. I think couples are getting more creative and they’re maybe pushing themselves to do more DIY stuff just to make sure that they get their wedding really how they want to. And that’s definitely reflected in the photography aspect as well.
James [00:17:58] Would you say that in terms of how they process the images, Caroline, so whether they have an album made up or prints or…?
Caroline [00:18:04] I would say definitely from my couples there’s a lot less wanting full albums. I think maybe it’s a budget thing as well. More couples are seeing the value in USB boxes and just a digital gallery rather than getting it all it printed out in an album or they just get one photo printed. Yeah I think partly budget, people are stepping away from traditional albums and going more for digital only.
Karen [00:18:37] When my husband and I got married it wasn’t quite the thing to have it all digital then, in fact I seem to recall the photographer burnt on a C.D. but we had the wedding album done and we still get our wedding album out every year on our anniversary and sit and have a drink and flick through it. The pictures are so important because that memory stays with you forever. Capturing the images but the bits you missed, you are still remembering those bits of you wedding which is lovely.
James [00:19:24] I don’t think anything can beat the kind of tactile feel of a wedding album really. It’s something that you can kind of hold and touch and it’s real. But I’m thinking that all of the mediums kind of coming together. Caroline and I discussed them (like slideshows) the other day and they’re great. You stick those up on the TV. That’s pretty cool. And our new love really is prints, we’ve fallen in love with prints. Like prints you can see them all the time, every time you look they are there and it’s so very very accessible and a lovely way to honour your memories, I suppose.
Caroline [00:20:00] I guess it’s very easy to get all these photos. You get a couple hundred from a wedding. They sit in an online gallery or in a USB box and then it’s easy to forget about them. Whereas obviously if you have prints and you can look at them every day or when people come around they see them. Or like we were discussing the other day, we were talking about coffee table books which are lovely. That’s a very nice way to remember them.
Lorna [00:20:28] Do you find there’s been a change in almost the style? The style of the lighting of your photography? because I know in the past it was always really bright, almost quite photo-y whereas recently it’s seems to be more artistic and maybe slightly darker and playing with shadows, lighting and stuff like that?
Yeah there’s definitely kind of a trend I think towards outdoor colours and very muted oranges and that slightly warmer look but also a lot moodier as well. I think we may be stepping away slightly from the over processed and now I’m going for a more natural look which I think reflects the natural feel for everyone.
We’re no longer getting sepia over photos, Thank God!
James [00:21:24] Awesome. Any thoughts on wedding photography Andrew?
Andrew [00:21:35] Yeah lots actually. I was sitting back and listening. I absolutely concur with Caroline. One of the things I do as a Toastmasters is I help the photographer when he or she wants help with the gathering of groups because it always expedites that process. Not every photographer wants it or likes it and they want to get on with it themselves and I totally respect that but 80/90 percent of Photographers want a bit of a hand, but I have noticed over the years that the numbers of photographs and that particular part of my day is so much quicker than it used to be because people are looking for the natural, what’s the word Caroline when you just take….?
Caroline [00:22:24] Reportage?
Andrew [00:22:24] Thank you. Yeah. That type of photography because they want to spend times having fun with their friends and family not having to go around. I mean, only once in the last two years have I had somebody come to me with 40 group shots…..Yeah(!)
Caroline [00:22:46] I dread to think how long that took.
Andrew [00:22:49] Yeah Well never mind, we got there eventually.
As you well know Caroline there is a skill to the way you add people into and out of a group and you don’t necessarily put them in the order that the bride and groom have put them in because you follow who’s there at the right time and make it happen.
But yeah I totally agree. I’ve not seen so much in the last year or two, but two to five years ago there was all these different sort of apps you could upload your wedding photos to share them around coming on the scene, almost in a way of getting rid of the old fashioned guestbook. Interesting things going on in photography all the time and I’ve been very fortunate over the years to work with different types of photographers from all backgrounds, it’s fascinating to watch different photographers work. Amazing.
Well I must say having a master of ceremonies is always an amazing help because that is a very stressful part of the day.
Andrew [00:24:08] I had a planning meeting with a bride and groom last night and something I say to them is to appoint one person from each side of the family as a point of contact for myself or the photographer. I don’t know who Great Auntie Hilda is or long lost cousin Eric but somebody on each side of the family does know who they are. So we can go and retrieve them and put them into the picture at the right time and not take up time in their day enjoying the sunshine and a glass of Pimms because they want to be able to be enjoying the day. And just get them when necessary because there are some photographers still out there who will almost keep all the guests at one place until they’ve finish their job and they just don’t need to do that. They really just don’t need to that and it’s spoils the party to an extent.
Caroline [00:25:01] Yeah I think it’s definitely about letting couples know beforehand how long all of this might take. I always tell couples that it will take at least five minutes per shot and if you’ve got a list of 10 shots then obviously that’s a long time. So often people just say well actually we want to be enjoying the party ourselves we don’t want to spend 40 minutes doing group shots.
James [00:25:29] It could be half the drinks reception!
Caroline [00:25:31] Exactly yeah a lot of people once they’ve done all the photos that’s it, time to go in and have dinner or whatever. I guess it’s just how you want to spend your day.
Andrew [00:25:43] Totally I’ll do a wedding with you one day Caroline and I guarantee you it wouldn’t take five minutes a shot.
Caroline [00:25:53] I’ll hold you to that.
James [00:25:56] 4 1/2 minutes!
Caroline [00:25:56] I’d take 4 1/2!
Fantastic Andrew, and that leads me nicely on actually to just saying that our idea of just how essential the master of ceremonies is has certainly evolved since we were given one at our wedding and I know we were talking about that the other day and it was a complete surprise to us.
And he was brilliant.
Andrew [00:26:25] Well That’s good to know. That’s fabulous.
James [00:26:30] Yeah. Yeah. And as wedding suppliers ourselves (when we were working in filming) we often leaned on the master ceremonies for timings and solutions, like Caroline was saying when complicated scenarios would arise and we kind of viewed them as a lighthouse in a stormy sea. We could sail by that light. So I guess the master ceremonies for most people could really be considered a traditional idea when it comes to weddings.
But I realised from our chat the other day that there are so many other functions that a master ceremony performs that you’re really evolving alongside the personalisation of weddings and you’re finding so many ways to help the day run smoothly.
So from your perspective what would you say has evolved with the master ceremonies over the years?
Andrew [00:27:24] Okay. Well the first thing to say is that I’m a master of ceremonies in my own right. The last time I heard there was an estimate, that there are 900,000 Toastmasters/M.C’s, (traditional red coated Toastmasters) in the UK. I believe the best way is to serve my clients. So thinking about the question you put to us in terms of how things have changed over the years. I was thinking how the weddings have changed over the years and how I’ve evolved into them and two of the things I wrote down (and I only wrote four points) have already come up which is perfect.
The move to the less formal way of things being carried out and people are very keen to put their own stamp it, by being far more unique and individual in their weddings and both those points have been well-made tonight already.
Andrew [00:28:39] In some respects when that change is going on it actually gives you so much opportunity to contribute to a wedding because there’s so many other things which are happening and going on. Of the sort of things that a Toastmaster might be expected to do, the biggest thing which has changed in terms of the function is when I first started 50% of weddings had a formal receiving line, where one of my tasks would be to introduce all of the guests to the bride and groom and their parents or whoever else was in the wedding party or whoever. About 50% of weddings and that could take 20 minutes to half an hour maybe if there’s 150 guests or something like that.
James [00:29:25] Or longer!
Andrew [00:29:29] But again there are ways in prepping your clients before the wedding day. It is so vital to make the day go as swimmingly as possible. And when you talk about how quick they need to be and tell them that the chef’s knives are getting sharpened because he needs to serve the starters. It helps to focus the attention. If you don’t prep people and don’t tell them what to do then you’re not doing your clients any favours and I wouldn’t be helping Caroline or anybody else’s life on the wedding (my other two colleagues and the on the call here wouldn’t necessarily be there on the day) but I wouldn’t be helping my photographer colleagues if I wasn’t prepping my guests along the way to see what’s going on. You see what I mean? Does that makes sense?
James [00:30:22] Does make sense.
Andrew [00:30:24] So those receiving lines down to maybe one in 10 or 20 now. And there’s some people that really like to have them and that’s absolutely fine but we need to make the time for them so that people have as much time getting some photos done, having some drinks and a bit of fun and then just having an incredible entrance to the Banqueting Hall or where ever the room is where the wedding breakfast is going to be and the bride and groom have an amazing time.
Because of the rise of the fact that brides and grooms have so much access to Instagram and Pinterest and they can look at weddings and get inspiration.
I don’t have to tell you how much is out there on social media. To see what they can choose for their own weddings and how they want put their own stamp onto it.
Andrew [00:31:19] But underlying that you can have a boho type, you can have a festival type wedding. I did one at Knebworth once which was based on Oasis. You can have a church wedding going onto the venue et cetera et cetera. Fundamentally they still follow the same type of procedure which is basically the preamble, somebody gets married (there’s a ceremony) then there’s some form of drinks and maybe nibbles/canapés, and then there’s a wedding breakfast and around that it still happens, it’s still the same procedure almost for the traditional British style wedding. Clearly other cultures weddings go very differently. It’s very interesting in that respect and the other thing which has happened to me a little bit more recently is that I don’t always get asked to wear my red coat.
I’ve done quite a few weddings over the years in black tie tuxedo and stuff like that which is lovely. It’s really cool. It’s really good fun. And also sometimes even just in a regular business suit or lounge suit. Some people don’t even want that level of formality but they do want somebody apart from the hotel management who’s going to be part of the show.
Things evolve but I’m glad they evolve because it keeps us interested and it keeps us being able to offer great things for our clients.
James [00:32:52] Awesome. So guys any questions for Andrew about Toastmasters or master of ceremonies?
Karen [00:33:00] Andrew how often would you meet the bride and groom before the actual wedding day?
Andrew [00:33:07] Anything between 0 and 2 Normally. Sometimes I’ll get referred a wedding from a hotel who would recommend me and I might be part of the package that they put on and therefore I haven’t found the client. The clients found the venue and I’ll become part and parcel of that. Sometimes the bride and groom don’t have the time or they don’t want to get together. But we can have a call like this, Zoom calls or Face time calls or telephone calls.
Andrew [00:33:52] Other times I will see normally once like the couple I went to see last night. I normally try to see brides and grooms three to five weeks before the wedding because then they have most of their plans sorted out. It’s almost pointless seeing brides 8, 10, 12 weeks beforehand because they’ve still got ideas going on. And they haven’t got final numbers and haven’t seen the photographer for a planning meeting. Then the other the other option I gave you was 2. So again the other day I saw bride and groom. They wanted to see me before they booked me. Now that’s absolutely fine.
If it’s convenient and we can make that happen I’m more than happy to have a cup of coffee with somebody because it’s really important to get the right person at your wedding and I might not be the right person for them.
However there may be other colleagues and other people in the Toastmaster world who would fit better into their circumstances and I’m actually grown up enough to understand that.
James [00:35:03] Rachel is just asking in the chat there Andrew “Is the red coat thing an English thing?” Because our master ceremonies wore kilt because he was in Scotland. Obviously (we were in Scotland as well with him, getting married!!).
Andrew [00:35:19] Yes it is an English thing. Cover your ears anyone who doesn’t agree with things like this but it does come from the hunting world. It’s hunting pink. And the reason is basically a guy in the 19th century deemed to be first Toastmaster wanted to be told apart from being another waiter for example.
Andrew [00:35:52] No disrespect to waiters. He wanted to show that he was in charge and this goes back to where there’s a misnomer that Toastmasters always have to be in control and have to be laying the law down and that’s not the case. It’s certainly not the case with the colleagues that I work with.
Andrew [00:36:11] This red thing helps them stand out and they chose the hunting pink of what was a very popular sport then with Fox Hunting so that’s basically where it comes from in a nutshell. I’m not sure if I got exactly the right detail.
But if I was going to work in the City of London I cannot wear my red coat because Hunting is still illegal in the City of London. You cannot take your hounds into the City of London and go Hunting, believe it or not and that applies to the Toastmaster too.
James [00:36:52] Well it’s a great answer thank you Andrew, I think Rachel is pretty impressed with that.
Lorna [00:37:04] So with the move away from very traditional weddings to more alternative ceremonies and stuff have you found that you had to adapt to completely different ways of doing things? Or has there been anything quite interesting to try and organise?
Andrew [00:37:23] Yeah. I run my business with the ethos that what my client wants is what I will deliver as long as it’s legal and decent. If people have ideas that they want to do something and they want me to try to help make it happen that’s absolutely fine. I’ll be more than happy to do that. I’m trying to think of a specific one which might be where I had to do something particularly different. I have to do lots of little things behind the scenes for Bride’s and Groom’s specific to their wedding where there might be specific family circumstances going on. I remember times when I’ve had ensure that certain things have and haven’t happened.
Andrew [00:38:21] I have to adapt and I have to make sure that if people want something happening, want something doing, it might be people turning up or a surprise for example we can make sure that that works well. And that’s hidden from other people and so on, before the guests arrives etc etc.. So yeah. There are a lot of things which do occur in that respect.
Andrew [00:38:49] And by the way I was talking to some people the other day. If anybody wants to have a chat about things which happen at weddings. When you are actually a wedding supplier, who is functional, whose job is to be at the wedding such as Caroline and myself. If anybody on this call wants to have a chat about the things that they provide during, or in the run up to the wedding, you might be a wedding supplier and you might be a florist for example, you there in the morning. Make up artist, you’re there in the morning et cetera et cetera. Then you go. You don’t see the rest the day if you are a cake maker, you deliver the cake and it’s gone. I’m more than happy to speak to anybody who may be that type of wedding supplier who plays a really crucial role and doesn’t actually see what happens in real life. If they want any feedback on how they think things are going I’d be more than happy to have a conversation with anybody.
Karen [00:39:58] Yeah I’m sure people, like the ones who have made the wedding cake would like to have feedback of how the cake went and if there’s anything they need to change for future, I think that’s quite a nice idea.
Andrew [00:40:11] Yeah, no problem. Just don’t put the heaviest bit on the top!
James [00:40:23] Don’t put it upside down! That’s fantastic. Well thanks Andrew. That was really really cool and a great question from Rachel there actually and we’ve got something that we never ever heard before so that was really interesting! So yeah just before we wrap stuff up we’ve got the results from the fun and anonymous poll that we started earlier.
Now we asked what has evolved the most in your business since you began and basically half of the suppliers here today have said the clients that they attract have changed. Which is really really interesting.
So I think we’re going to dig into that and try and find out a little bit more about what that means because that’s a really interesting answer.
James [00:41:06] And basically the thing that has not evolved at all apparently is the geographical area that people cover.
James [00:41:13] That probably makes a lot of sense – transport’s becoming more more difficult. And then it’s an equal spread between the type of service that they provide, their marketing materials, how they find clients and the technology to support their businesses. So yeah an overriding majority there of the clients that they attract. So that’s that’s a curious one and we’re gonna dig into it. Maybe we’ll pull it back for future. That’s an eye opener for sure.
James [00:41:40] So unfortunately that’s all we’ve got time for today but I want to give a massive thank you to my co-hosts for sharing all their wisdom and experience with us tonight. You’ve been great. We’ve really really enjoyed having you and I’m sure everyone’s going to really enjoy hearing all the wonderful things that you’ve shared with us tonight. So thanks again. And I look forward to speaking to you all again in the very near future so thank you from us and bye for now.